Posts Tagged ‘social media’
  1. August 12, 2011

    Friends Don’t Let Friends Steal Your Intellectual Property — Brand Protection in Social Media

      Andrew will be a panelist in a program sponsored by the New York County Lawyers’ Association on brand protection. The program will be held on September 13 at the Association’s Auditorium at 14 Vesey Street, 2nd Floor in N.Y. Other panelists are Sarah Feingold, general counsel at Etsy, Inc. and James Grimmelman, Associate Professor at New York Law School and a member of its Institute for Information Law and Policy.

  2. July 5, 2011

    Part # 2: More On Protecting Your Brand Against New Forms of Online Infringement and Challenges

      Here is the 2d part of my video interview with the Cornell eClips program on brand protection on the Internet. Part 1 of the interview is here. Q. What Are Some More Low-Cost Suggestions for Dealing with Online Infringement? A. You may want to pay the infringer to migrate elsewhere; a payment sounds counter-intuitive but the money you spend may be less than the cost of a lawsuit.

  3. June 27, 2011

    Some Suggestions About Protecting Your Brand Against New Forms of Online Infringements

    Protecting your brand from new forms of online challenges has become  increasingly complex. The Cornell eClips program was kind enough to interview me on this subject. eClips, created by Cornell University, is the world’s largest and highest quality source of on-line video on leadership, entrepreneurship and business with more than 15,000 + clips.  Here is the first part of the interview.

  4. April 27, 2011

    American Conference Institute Advanced IP Forum and Workshop

      The Advanced IP Forum for Advertising Counsel will take place in NY from April 27-29. The program offers an impressive list of speakers from the content and media industries. Andrew will moderate a panel at this Forum on April 28. The program brochure is here The April 28 panel will focus on combating IP infringement on the internet.

  5. February 23, 2011

    Cornell Entrepreneurial Network Webinar on February 23: How to Brand, License and Protect your Intellectual Property

    Andrew will be speaking at a one-hour webinar sponsored by the Cornell Entrepreneurial Network on February 23 about how to brand, license and protect your intellectual property. The webinar will cover: • How can I transform my idea into a brand?
    • What kinds of market strategies work best in the physical and digital worlds?
    • How can I license my brand in various media: online, print, web, Facebook and more?

  6. February 12, 2011

    Complimentary Program for Dance Companies on Social Media on February 12, 2011

        Andrew will be speaking about how you can avoid legal problems while building your brand through social media at a program sponsored by the New York Foundation for the Arts, the BUILD Education Initiative and the NY State Bar’s Entertainment, Arts and Sports Law Section. The program will take place on Saturday February 12 and will run all day.

  7. January 26, 2011

    Agence France v. Morel: Can Content Creators Control the Commercial Exploitation of Their Content Once They Post It On Twitter?

    Can users of social media have it both ways? Can they share on Twitter their posted content but still control its commercial exploitation and maybe thereby prevent others from infringing their copyrighted content? The recent case of Agence France Presse v. Morel gives photographers and other Twitter content posters limited control under defined circumstances. The case is worth reading because it breaks new ground.

  8. November 22, 2010

    Update on How Our Social Media Posts Can Hurt Us

        My post How Your Social Media Posts Can Hurt You In Unexpected Ways has generated lots of feedback from friends and colleagues who have shared with me other ways that our social media posts can come back to haunt us. I talked today with Kevin McKeown of LexBlog, Inc. who alerted me to another way that our social media posts can hurt. 

  9. November 11, 2010

    How Your Social Media Posts Can Hurt You In Unexpected Ways

    Social media continues to captivate. The number of Facebook and Twitter users is staggering. But social media has a dark side. Your social media posts can hurt you in many ways. I outlined some of the ways you can be hurt by your social media posts when I spoke at a program this week sponsored by the Copyright Society of the USA entitled Using Social Media to Build Your Brand.

  10. November 8, 2010

    Using Social Media to Build Your Brand Program on November 8, 2010

    I will be joining a panel of social media experts at a program on the evening of November 8 sponsored by the Copyright Society of the USA. The focus will be how to understand, navigate, employ–but not misuse– social media to enhance your business and brand. This is a membership building event for the Copyright Society and there will be no charge to attend.