Posts Tagged ‘terms of service’
  1. February 2, 2012

    Presentation at MENG Chapter on Protecting Your Brand and Intellectual Property from Online Infringement

    Andrew will speak at a MENG (Marketing Executives Networking Group) NY chapter meeting on Tuesday evening February 7, 2012, on protecting your intellectual property from new forms of online infringements and brand attacks. The transcript of the talk is here. This is an outline of some of what he will cover. Andrew will discuss why global infringement is a increasing and what brand owners can do to combat it.

  2. November 16, 2011

    Guidelines for Authors When Drafting Publishing Agreements and Protecting Their Intellectual Property From Infringement

    Authors: want some help in protecting your works? Here is the text of a talk I will give to the Cornell Entrepreneur Network on November 17 on how authors can protect their intellectual property. This post is long and ignores conventional wisdom that blog readers stop reading after 1,000 words. But you may find some useful tips here.

  3. September 19, 2011

    Meng Virtual Chapter Presentation on Brand Protection on Social Media On October 12

      Andrew will speak to the Marketing Executive Network Group (“Meng”) Virtual Chapter at noon on October 12, 2011 on how brands can protect themselves on social media. The Meng Virtual Chapter has over 270 marketing executives in 35 states and in 10 countries around the world. Andrew will discuss the new online challenges that brand owners face and how they can deal with them.

  4. September 6, 2011

    Two Video Clips on Protecting Your Brand From New Forms of Online Infringements and Attacks

      Protecting your brand from new forms of online infringements and attacks is becoming increasingly difficult. The Internet is now a wild west of content formation and brand owners can no longer control the message or as the Burger King commercial used to tout, “have it your way.” So what should you do? Here are two video clips of my interview about brand protection produced by the Cornell eClips program. 

  5. June 27, 2011

    Some Suggestions About Protecting Your Brand Against New Forms of Online Infringements

    Protecting your brand from new forms of online challenges has become  increasingly complex. The Cornell eClips program was kind enough to interview me on this subject. eClips, created by Cornell University, is the world’s largest and highest quality source of on-line video on leadership, entrepreneurship and business with more than 15,000 + clips.  Here is the first part of the interview.

  6. April 27, 2011

    American Conference Institute Advanced IP Forum and Workshop

      The Advanced IP Forum for Advertising Counsel will take place in NY from April 27-29. The program offers an impressive list of speakers from the content and media industries. Andrew will moderate a panel at this Forum on April 28. The program brochure is here The April 28 panel will focus on combating IP infringement on the internet.

  7. January 26, 2011

    Agence France v. Morel: Can Content Creators Control the Commercial Exploitation of Their Content Once They Post It On Twitter?

    Can users of social media have it both ways? Can they share on Twitter their posted content but still control its commercial exploitation and maybe thereby prevent others from infringing their copyrighted content? The recent case of Agence France Presse v. Morel gives photographers and other Twitter content posters limited control under defined circumstances. The case is worth reading because it breaks new ground.

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